the AYURVEDA BUSINESS POD

A podcast on all things business for Ayurvedic entrepreneurs.


ep3. oct 06 2026

Teaching Ayurveda vs. Marketing Ayurveda

If you're teaching Ayurveda, do you need to call it Ayurveda every time you market your work? And if you don't, are you failing to honor where those teachings came from?
This question comes up with my business mentorship students, especially when we're trying to reach people who don't know what Ayurveda is yet.
In this episode, I'm talking about the difference between teaching Ayurveda and marketing Ayurveda, where cultural appropriation comes into the conversation, and why you can meet people in language they understand without separating Ayurveda from its roots.

 
 

ep2. sept 23 2026

fear of sales

It makes sense that so many of us fear selling. We've spent a lifetime surrounded by coaches and course runners who talk about "sales as a service" and then use pretty insidious methods to take our money.
I was supposed to attend a big business event this month, run by a well-known coach. Between how they sold me my ticket and what attendees and speakers are now posting online, it's a masterclass in how never to market and how never to sell.
Here's what happened, what to do instead, and how to feel good about selling your own offer.

 

ep1. sept 14 2026

the abs launch debrief

It is far too easy for us as entrepreneurs to only focus on what didn't go well when we launch an offer. But you are out here every day, putting yourself out there, testing different things, making connections, trying your best, and doing a lot of things really freaking well!
Sitting down with yourself after a launch is the most important thing you can do to ensure that what you did right gets repeated and what you did wrong gets edited next time.
Here's a quick breakdown of my recent launch, what went well, and what I won't be repeating.

 

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